Press

Hair Fairies on Dr. Oz
Settle It For Good: Should You Worry? The New Mutant Super Lice Attacking Adults
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HOW TO GET RID OF A PESKY PARASITE
“In recent years in the U.S., head lice have been developing resistance to the insecticides in over-the-counter treatments…
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GETTING THE BUGS OUT
“An estimated 12 million Americans get head lice each year, and experts say the lice are becoming more and more immune to over-the-counter and prescription shampoos. As a result, the business of nit-picking is on the rise.”
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KILLING LICE IS A GROWING BUSINESS
“The company’s Midtown Manhattan salon opened in 2004, and Ms. Botham plans to open others in Seattle, Minneapolis and Europe.”
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BUSINESS IS BOOMING FOR LICE-REMOVAL ENTREPRENEURS
Buzz the doorbell at 227 E. 81st St. to enter a cozy salon with red leather chairs, state-of-the-art equipment and the soothing aroma of peppermint oil.
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ATTACK OF THE SUPER LICE
“Professional nit-pickers… fighting on the front lines of an unrelenting affliction they call Super Lice.
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Hair Fairies Opens Newest Salon in Atlanta
ATLANTA, Feb. 23, 2017—In Atlanta, it seems everyone has a chance to express their personalities. Music, art, fashion, and culture intertwine to create an expressive and dynamic community unlike any…
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790 KABC TALK RADIO
790 KABC – 8-24-15 – Loren Hickman
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PEOPLE MAGAZINE, BUGGING OUT!
“Thanks to Maria Botham… L.A. parents need not suffer in silence. At Hair Fairies, a one-of-a-kind 
salon in West L.A., kids are debugged in a cheery environment featuring videos, Game Boys and a 
chair side manner designed to quell the stigma.”
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WITH WHAT’S HOT: Clean Sweep
Even celeb kids get head lice and when they do, stars like Heidi Klum and Brooke Shields turn to the Hair Fairies for Lice-removal services and all-natural line of products…
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THE TRUTH ABOUT HEAD LICE
“We have serviced over 15 000 families, 2 million bugs and about 30 million eggs,” Maria Botham, founder and president of Hair Fairies.
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HEIDI KLUM ON ELLEN – “LICE FAIRIES” AKA HAIR FAIRIES
Even supermodels aren’t immune to head lice. Heidi Klum shares her experience with the “lice fairies.”
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DIRTY JOBS
“You bring a passion to your work.” – Mike Rowe, “Dirty Jobs”
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TIPS FOR DEALING WITH A SUMMER LICE OUTBREAK
Summer means letting your hair down, extra sleepovers, and summer camps. But recently I was reminded of the unfortunate reality …
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HAIR SPECIALISTS HAVE NITS TO PICK
“Hair Fairies has distinguished itself by using humor, a child-friendly environment and colorful packaging for its products in an attempt to deflate the social stigma surrounding lice.”
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LICE LEGENDS
“When parents come in they’re usually a little frantic… part of the problem is that many of them have been given wrong information… One of our main jobs is to dispel the myths…” Claudia Alvarez, Hair Fairies manager, San Diego.”
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ONE (HORRIFYING) WORD: LICE!
Claudia Alvarez, manager at Hair Fairies in La Jolla (858-459-5423; hairfairies.com) told me that the best treatment was careful removal by hand and comb.
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LICE REMOVAL: RECESSION PROOF
“There often is confusion as to how lice are spread, what they look like and how to treat them so they don’t return.”
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Hair Fairies Featured on Wirecutter
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Hair Fairies Featured by The Strategist from New York Magazine
“Everything I Used to Treat and Prevent the Spread of Lice While Living With 27 Other People”
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HAIR FAIRIES TAKES THE SCARY OUT OF HEAD LICE
“It’s a luxury service,” says Botham. “You don’t walk in and feel like you’re in a pediatrician’s office.”

LOUSE-Y JOB: Back to school at La Jolla’s Hair Fairies
Hair Fairies featured on La Jolla Light.
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PARENTS REPORT: The Nontoxic War Against Lic
It used to be that you had to pour lots of poisonous chemicals onto your child’s head to get rid of the super-resilient bugs we call lice.
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LICE REMOVAL SALONS ARE BOOMING IN METRO ATLANTA
Hair salons are big business and in recent years, at least one type of salon is booming. Lice removal salons are popping up everywhere, with more than a dozen such salons now operating in the metro …
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PORTLAND SALON TACKLES LICE PROBLEM
Now that your kids are back to school, you have to think about lice…
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SUPER LICE BUGGING MORE PEOPLE
At least a couple times a month, 15-year-old Kennedy Koenig of Portland carefully inspects her hair and scalp in the mirror, looking for lice.
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UNIQUE SALON JOINS THE FIGHT AGAINST LICE
As students head back to school, parents are always bracing for bugs brought home by their kids. But it’s not the cold or flu they need to worry about – it’s a four letter word: lice.
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Hair Fairies on NBC Chicago
Lice is already a nuisance for many parents, but now over-the-counter treatments aren’t working. Doctors discuss the best line of defense against lice.
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THE HAIR FAIRIES DIFFERENCE
Hair Fairies opened a new location in Fairfield, its seventh nationwide, on March 1.
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HOW TO PROTECT YOUR CHILD FROM LICE AT SCHOOL
“Trying to avoid head lice is like trying to avoid catching the common cold,” says Maria Botham, president of Hair Fairies, a full-service, clinical salon…
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Madison Valley’s latest salon specializes in picking bugs out of your hair
Seattle’s upscale Madison Valley neighborhood, with its swanky shops, parks and cafés, might seem like a strange place for a head lice treatment salon …
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THAT’S LOUSY!
“It takes about three hour-long sessions… to do the job – with special herbal shampoos, conditioners and comb-outs.”
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HAIR FAIRIES OPENS AT THE SHOPS AT PARK LANE
Hair Fairies offering lice removal now at the Shops at Park Lane.
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LOUSY PARENTING: ONE FAMILY’S EXPERIENCE WITH HEAD LICE REMOVAL
Nothing sends a family into a fury like Pediculus humanus capitis–a.k.a. head lice.
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